Hi there!
I’m Bryan, a Product Design Lead and Manager with a passion for creating kickass digital experiences that feel effortless. With 12+ years of experience, I’ve led teams to turn complex challenges into simple, user-first solutions—all while fostering collaboration and creativity.
My Journey So Far…
12+ Years in Product Design & Leadership
With a background in enterprise, SaaS, and data-driven products, I’ve built a career centered on creating meaningful, user-focused solutions that meet complex business needs. My experience spans UX, product management, and design leadership, blending technology with design to make an impact.
Product Design Lead
Liberty Mutual Insurance | Jul 2022 – Present
• Design Leadership: Leading a team of designers on advanced analytics and data initiatives, focused on creating impactful products that drive outcomes for both internal and external users.
• Integrating Technology: Leveraging AI, machine learning, and automation to boost user engagement and optimize product performance across the portfolio.
• System Advocacy: Championing the enterprise design system to promote consistency and enhance the user experience across key data products.
UX Strategist
Greenphire | Nov 2020 – Jun 2022
• Streamlined UX: Spearheaded improvements to user journeys, leading to a notable increase in NPS and product usability.
• Real-Time Insights: Established systems to capture and utilize real-time user feedback, driving data-informed enhancements to key features.
• Cross-Functional Partnering: Collaborated with product, engineering, and customer success teams to ensure designs aligned with user needs and company goals.
Founder & Product Consultant
Bryan Paul Consulting | Mar 2016 – Jul 2022
• Client-Centric Solutions: Collaborated with SaaS, finance, and tech clients, crafting tailored designs that enhance usability and foster innovation.
• Boosting Engagement: Improved Helium 10’s dashboard and SmartList features using automation and machine learning to drive user interaction.
• Data-Focused Design: Built a marketing dashboard for Potratz Marketing, turning data into actionable insights that empowered informed decisions.
Education & Experience
With a Bachelor’s degree in Marketing and International Business from Saint Joseph’s University, I bring a blend of design expertise and business perspective to every project, ensuring user needs and business goals are always in sync.
Key Skills & Tools
Experienced in Figma, Sketch, Miro, Adobe Creative Suite, Jira, and SQL. Skilled at leading cross-functional teams from initial concept through to product launch.
Beyond the Screen…
• Explorer: I love immersing myself in different cultures, which fuels my creativity and adds fresh perspectives to my design approach.
• Tech Buff: Constantly experimenting with new tech and keeping up with the latest from Apple and Google.
• Creative Recharge: Photography, cooking, and gardening keep my creative energy flowing.
Learn about my most recent projects:
Click below to explore my recent projects, showcasing my work in product design at Liberty Mutual and Greenphire. Dive into the details of how I’ve driven innovation and enhanced user experiences across these roles.
LATEST WORK
Recent Work
Take a look at my most recent work, projects & initiatives at Liberty Mutual and Greenphire.
Data-Driven Software
Helium 10 needed a solution designed for their enterprise users. I created and pitched a brand new experience for the software suite that started with a new dashboard whilst integrating AI, Machine Learning and a brand new builder experience.
POTRATZ Reporting Tools
I returned to POTRATZ as a Product Lead to spearhead a complete overhaul of their marketing reporting tools. The team faced a significant challenge: they lacked a solution capable of synthesizing and visualizing all their clients’ marketing data. I was tasked with designing and building a robust product from the ground up to meet this critical need.
Visual Portfolio
Check out my visual portfolio, where I’ve gathered some of my favorite projects in trade marketing, design, and UI. From eye-catching campaigns to user-friendly interfaces, these pieces show my love for creativity and thoughtful design.
Onatah Outfitters
As Product and Design Lead, I helped transform Onatah Outfitters from a college startup into a thriving sustainable brand, crafting its e-commerce experience and visual identity while driving its philanthropic mission.
MY INSPIRATION
