I’m Bryan, a Product Design Lead who blends data, analytics, and a deep user understanding to create impactful digital experiences. I turn research into solutions that truly connect with people. Driven by curiosity and insights, I’m here to shape the future of digital products. Let’s build something extraordinary together!
My Journey So Far…
12+ Years in Product Design
Specializing in enterprise, SaaS, and data-driven products, I’ve built a strong foundation in product design, UX, and product management, delivering impactful and user-centric solutions.
Lead Product Designer | Liberty Mutual Insurance | Jul 2022 – Present
• Design Leadership: At Liberty Mutual, I help lead a team of designers focused on creating user-centered digital products within the advanced analytics portfolio, where our work directly impacts business internal and external outcomes.
• Integrating Technology: By incorporating machine learning, AI tools, and automation into our design process, I’ve enhanced product performance and user engagement.
• Evangelizing Design: I’ve helped promote the adoption of the FLUID design system across several key products within our data product suite, helping to improve user experience consistency.
UX Strategist | Greenphire | Nov 2020 – Jun 2022
• Strategic UX: Led initiatives to simplify user journeys and improve product usability, contributing to a significant increase in NPS scores.
• Automated Feedback: Implemented systems to capture real-time user insights, enabling data-driven decisions that refined product features and enhanced user satisfaction.
• Collaborative Design: Worked closely with cross-functional teams to ensure that design strategies were aligned with user needs and company goals, resulting in more effective and user-focused solutions.
Founder & Product Consultant | Bryan Paul Consulting | Mar 2019 – Present
• Consulting Expertise: Worked with small businesses across SaaS, finance, and tech, driving product innovation and user engagement through tailored design strategies.
• Enhanced User Engagement: Improved Helium 10’s dashboard and SmartList feature using automation and machine learning, leading to increased user engagement.
• Data-Driven Insights: Developed a comprehensive marketing dashboard for Potratz Marketing, providing clients with actionable insights that supported better decision-making.
Education & Experience
With a Bachelor’s degree from Saint Joseph’s University in Marketing and International Business, I’ve led design initiatives that bridge user needs with complex business objectives.
Key Skills & Tools
Proficient in Figma, Sketch, Miro, Adobe Creative Suite, Jira, and SQL, I guide cross-functional teams from concept through to launch.
Beyond the Screen…
• Cultural Inspiration: I enjoy exploring new cultures, which often inspires fresh ideas and creative approaches in my work.
• Tech Enthusiast: Regularly beta testing the latest technologies from Apple and Google, I stay up-to-date with cutting-edge developments in the field.
• Creative Recharge: Photography, cooking, and gardening are my go-to activities for recharging and keeping my creativity flowing.
Learn about my most recent projects:
Click below to explore my recent projects, showcasing my work in product design at Liberty Mutual and Greenphire. Dive into the details of how I’ve driven innovation and enhanced user experiences across these roles.
LATEST WORK
Recent Work
Take a look at my most recent work, projects & initiatives.
Helium 10 Dashboard
Helium 10 needed a solution designed for their enterprise users. I created and pitched a brand new experience for the software suite that started with a new dashboard whilst integrating AI, Machine Learning and a brand new builder experience.
Client Dashboard
I went back to POTRATZ to completely overhaul their marketing reporting products. They did not have a product that could synthesize all of their client marketing data and needed one built from the ground up.
Visual Portfolio
Check out my visual portfolio, where I’ve gathered some of my favorite projects in trade marketing, design, and UI. From eye-catching campaigns to user-friendly interfaces, these pieces show my love for creativity and thoughtful design.
Onatah Outfitters
My role as marketing lead and partner was integral to Onatah Outfitter’s business as I designed the logo, website, look, and feel of the brand while managing day-to-day online marketing strategies.
MY INSPIRATION
